Kroger Is Cutting Prices, Will Vendors Pay the Bill?
Kroger CEO Greg Foran is planning the retailer's most aggressive price cuts in years, targeting thousands of products. He named three funding levers, and one of them points directly at suppliers.
Wall Street Loves Kroger Right Now. Here's Why Suppliers Should Pay Attention.
Kroger's stock is up, analysts are upgrading, and hedge funds are buying. But the same things making Wall Street happy are the things that put pressure on national brand suppliers. Here's what the money is telling us.
Foran's First Play: What Kroger's New CEO Just Told the Market
Greg Foran used his first public earnings call to deliver a clear message to the market: Kroger's strategy is sound, and his job is to operationalize it faster. Here is what suppliers need to hear.
Kroger's eCommerce Overhaul Just Opened Three New Places to Reach Your Shopper
Kroger's eCommerce restructuring closed Ocado facilities and opened the door to DoorDash, Uber Eats, and deeper Instacart integration. For CPG suppliers, that's not a logistics story. It's three new places where your brand either shows up or it doesn't.
Kroger's Biggest Leadership Shakeup in Over a Decade — What It Means for Suppliers
Kroger made 10 executive officer changes in a single year, the most in over a decade. Here's what the new faces mean for CPG brands navigating the Kroger ecosystem.
When Your Retailer Is Also Your Competitor's Investor
Kroger holds a financial stake in brands that compete directly with yours. Here's what the MPearlRock partnership means for CPG suppliers working the Kroger business.
When Category Managers Become the Vendor
When Kroger Category Managers move to the supplier side, the dynamics of every conversation change. Here's what that shift means for how you show up at the table.
Kroger Has a New Sheriff — Here's What It Means for You
Kroger just hired its first outside CEO in 143 years. Greg Foran built his reputation fixing store fundamentals at Walmart. Here's what his appointment means for CPG suppliers and what you should be doing right now.
Kroger's store closure plan and what it means for CPG
Kroger is closing 60 underperforming stores by end of 2026 across more than a dozen states. The consumer press calls it a real estate story. For CPG suppliers it is a data story, a distribution story, and in some cases a category review story.
