"Customers Don't Buy Assortment. They Buy Items." What Foran's Mindset Shift Means for Your Brand.
Six words from Greg Foran's first full earnings call should be on every CPG supplier's radar. Here is what they actually mean for your brand.
Kroger to Acquire Giant Eagle for $1.65 Billion
Kroger announced a definitive agreement to acquire Giant Eagle for $1.65 billion. Here's what the deal covers and why suppliers should be watching it closely
The Bill Kroger Is Carrying. Why Supplier Pressure Isn't Really About You
Kroger is asking more from suppliers than ever. Better pricing, deeper promotions, more KPM investment. The reason isn't just competition. It's a balance sheet carrying over $5 billion in non-operational burdens from decisions made over the last three years.
Kroger Just Changed the Loyalty Game. Here Is What It Means for Your Brand.
Kroger's loyalty program just got a meaningful upgrade, and the ripple effects go well beyond what shoppers see at checkout.
Q1 Earning Call: Foran's Mandate Every Item Kroger Carries Must Earn Its Spot
Greg Foran used Kroger's Q1 2026 earnings call to put every supplier on notice: every item Kroger carries must earn its spot. Here is what he said, what it signals, and what it means for your Kroger business.
Special Edition: Kroger Q1 Earnings Call Is This Week. Tune In Thursday 8am ET.
Kroger's Q1 2026 earnings call is June 18 at 8:00 a.m. ET. Wall Street is watching EPS and revenue. Suppliers should be listening for something different entirely. Here are the five things that will actually affect your brand over the next 90 days.
Kroger Is Cutting Prices, Will Vendors Pay the Bill?
Kroger CEO Greg Foran is planning the retailer's most aggressive price cuts in years, targeting thousands of products. He named three funding levers, and one of them points directly at suppliers.
Wall Street Loves Kroger Right Now. Here's Why Suppliers Should Pay Attention.
Kroger's stock is up, analysts are upgrading, and hedge funds are buying. But the same things making Wall Street happy are the things that put pressure on national brand suppliers. Here's what the money is telling us.
Foran's First Play: What Kroger's New CEO Just Told the Market
Greg Foran used his first public earnings call to deliver a clear message to the market: Kroger's strategy is sound, and his job is to operationalize it faster. Here is what suppliers need to hear.
Kroger's eCommerce Overhaul Just Opened Three New Places to Reach Your Shopper
Kroger's eCommerce restructuring closed Ocado facilities and opened the door to DoorDash, Uber Eats, and deeper Instacart integration. For CPG suppliers, that's not a logistics story. It's three new places where your brand either shows up or it doesn't.
