Cincinnati CPG Edge is independent Kroger news and analysis for CPG brands.
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Pricing

25
Aug
Kroger Sets the Price. Period. What Every Supplier Gets Wrong About Retail Pricing

Kroger Sets the Price. Period. What Every Supplier Gets Wrong About Retail Pricing

You can submit one contract with one suggested retail across all 22 divisions. Kroger can still price it 22 different ways, and if your contract is wrong, they will take the money before they tell you. Here's the retail pricing reality most suppliers never get explained.
6 min read
20
Aug
Kroger Sets the Price. Period. What Every Supplier Gets Wrong About Retail Pricing

Kroger Sets the Price. Period. What Every Supplier Gets Wrong About Retail Pricing

You can submit one contract with one suggested retail across all 22 divisions. Kroger can still price it 22 different ways, and if your contract is wrong, they will take the money before they tell you. Here's the retail pricing reality most suppliers never get explained.
6 min read
22
May
Kroger Is Cutting Prices, Will Vendors Pay the Bill?

Kroger Is Cutting Prices, Will Vendors Pay the Bill?

Kroger CEO Greg Foran is planning the retailer's most aggressive price cuts in years, targeting thousands of products. He named three funding levers, and one of them points directly at suppliers.
4 min read